Alexandre Guarneri founded with his friend Steph Cop the first Hip Hop brand in France, HOMECORE has been driven since 1992 by the fundamental values ​​of the movement "Peace, Love, Unity and Having Fun"

Drawing on his multicultural background and driven by a desire to bring people together, Alexandre imagined a fleece suit. This jacket, in its cut, reflects the codes of a traditional suit, and in its fleece material, reflects a more urban approach. This jacket defines the brand's new direction.