DESCRIPTION

The front features cat, good fortune, and JPNSP (Japan Special) prints.
The back is adorned with an embroidered map of Vietnam.

COMPOSITION

• The main body is made of 100% 5oz cotton.
• The back hem has a zipper to remove the bag.
• For women: we recommend size S. For those who prefer a looser style, we recommend size M.
• TAION-TS01JS-PR01

THE BRAND

TAION – The Japanese Balance of Design, Warmth, and Lightness

Founded in Japan in 2016, TAION (体温 – “body temperature”) has established itself as a pioneering brand in lightweight technical apparel. Conceived as a functional alternative to classic outerwear brands, TAION draws on Japanese textile engineering to offer pieces that are aesthetic, high-performance, and accessible. Its philosophy? To design clothing that warms the body without ever weighing down the style.

A Universe Guided by Innovation and Modularity

TAION stands out for its radically modular approach to clothing. Inspired by layering, the brand develops a complete wardrobe: compressible down jackets, insulating vests, technical overshirts, hybrid coats, reversible pieces, and even non-down models. Everything is designed to adapt to changes in temperature, lifestyle, and environment.

It is this ability to combine Japanese technicality and sober elegance that has made TAION a global reference in modern outerwear.

A Community Attracted by Effective Simplicity

First adopted in Asia, then in Korea, the United States, and Europe, the brand has attracted a varied audience: minimalist style enthusiasts, outdoor adventurers, nomadic city dwellers, and creators seeking versatile pieces.

Without flashy ambassadors or logo-plastered campaigns, TAION has grown through word-of-mouth, perceived quality, and product consistency. Organic growth, true to its identity.

A Discreet Aesthetic, An International Ambition

With its clean lines, neutral palette, and functional pieces, TAION’s style is timeless. Neither ephemeral fashion nor extreme outdoor: just the essential, well-designed. Today distributed in the largest concept stores (Beams, United Arrows, END., SSENSE…), TAION embodies a new generation of brands: discreet, intelligent, sustainable.

TAION is the meeting of Japanese savoir-faire and useful clothing. For those who prefer substance over noise, precision over demonstration.